Business Unit Manager Acute Care

Job Summary

Responsible for the Business Unit results and strategy, guaranteeing the efficient implementation to obtain planned objectives. Besides strategy, the role foresees communication, development of KOLs and organization of events to ensure leadership position of our solutions in the country.

Key Accountabilities

•      Definition of the marketing strategy, present and future, based on Werfen's global strategy and the local needs and objectives.

•      To work close to the Product Specialits participating in the definition and monitoring the implementation of the strategy.

•      To monitor and dictate tactics to guarantee healthy margins for the BU, in line with (or above) the budget.

•      To participate with the Sales team, in the pricing strategy and product positioning.

•      Continuous analysis of the competitive environment and customer trends.

•      To prepare and monitor the annual marketing budget and product forecasts, taking into account the company's needs and strategic objectives. For example, deciding which events we should participate, support or sponsor.

•      To manage the Product Specialist, ensuring the motivation, efficiency, commitment and professionalism of the team.

•      To work closely with the sales team, helping them to achieve commercial goals, providing the appropriate tools and materials and following up on meetings with direct customers and distributors.

•      To have a strong network and interaction with the worldwide strategic business units (SBUs) of Werfen, sharing with them the main goals, the trends and the needs of the Uruguayan market.

•      To guarantee that the internal and external communication follows Werfen’s corporate guidelines and covers the affiliate needs.

•      Always be close to local KOLs and create reliable professional relationships.

Networking/Key relationships

•      Marketing and Sales Team

•      IT Team

•      Logistic & CS

•      Finance department

•      WW SBUs Marketing teams

•      LATAM affiliates

Minimum Knowledge & Experience required for the position:

Education:

• Lic. Laboratorio, Lic. Enfermeria o Bioquímico Clínico

Work experience:

• Over 4 years of experience in Marketing or a mix in Marketing and Sales
• Previous experience as a people’s manager
• Previous Healthcare business (Pharma, Medical Devices or IVD) experience is a plus (not mandatory)

Trainings/others:

Knowledgeable in Microsoft office (excel, powerpoint, word, others)

Languages:

• English: Intermediate/Advanced/Fluent (minimum B2 in the international standards)

Skills & Capabilities:

• Strong verbal and written communication skills
• Able to work well with diverse groups of people
• Analytical skills
• Inspiring leadership and ability to develop high performance teams
• Pro-active and committed
• Business-focus and results-driven
• Persuasive skills within the team, the Werfen network and customers
• Able to work in a challenging environment
• Positive attitude
• Fast-learner and wish to always improve
• Capable of leading within cross-functional team
• Multicultural awareness

Travel requirements:

•      30% of the time, depending on the needs.